There are approximately 3,792,837,274 products for sale on Amazon.com.
How are you supposed to find the best products on Amazon? How do you know if you’re getting a good deal?
You could waste hours reading reviews, trying to find expert advice online or you could just ask a dozen people who have tried it before. When I first started shopping on Amazon, I felt like I was doing all the work myself.
I was looking at Amazon reviews and trying to be an expert at finding quality products. It seemed like there was no shortcut to understanding what makes a product good or not.
Of course, I was wrong.
While price points are important, it isn’t the be all and end all of my purchasing decision. The problem was, with hundreds of products available for most items, it was really hard to compare apples to apples. The more time I spent on Amazon, the more I realized that review ratings varied wildly from product to product.
For online shoppers, finding the right product at the right price can be a challenge. While there are tons of user reviews for popular websites such as Amazon or eBay, these reviews may or may not be authentic. They can also be plain wrong.
In this new world of social media and online shopping, many companies are paying people for positive reviews and ratings. Sometimes they’re not even paying them, just rewarding them with a discount on their next purchase.
Some people take pride in doing their own research on products before buying them. In fact, it’s not uncommon for them to spend hours reading user reviews and researching pricing before making a purchase to find out how reliable the site is and who they’re dealing with.
However, you can unfortunately fall into scams if you’re not doing your due diligence while shopping online.